Top 7 Reasons Floor Plans Boost Home Sales
Are you selling a home? In today’s market, savvy sellers include floor plans with their property listings because, as it turns out, potential buyers really like floor plans.
A 2017 study from Zillow suggests that potential buyers are more likely to show interest in a property with a floor plan. Let’s take a closer look at why floor plans for home sales are important.
Here's Why You Should Include Floor Plans:
- Floor Plans make your listings stand out from the competition – and highlight your property's unique features
- It helps with the visualization process – and delivers a clear overview of the property and dimensions
- It gets buyers to move in mentally – and establishes an emotional connection
- It saves time by finding serious buyers – as a result, sellers and buyers alike get a better experience
- It can help you get a higher price - by giving a clearer overview of the layout and flow of the property
- For some reason, other real estate agents aren't using them - It's the perfect opportunity to show off your listing skills
- Buyers love floor plans – the statistics don't lie
Floor Plans Make Your Listing Stand Out From The Competition
Most buyers look at many property listings every day. You want to ensure that yours stands out and doesn’t get lost in the sea of competition. Studies show that buyers are more likely to enquire about a property if it includes a professional floor plan.
To make your listing shine, ensure the floor plan is professional, detailed, and accurate, showing every room and floor. Include details such as windows, doors, stairs, built-in appliances, and exterior features like balconies or pools. A good floor plan should have measurements, a scale, and a compass indicating north.
2D Floor Plans, whether in black and white or color-coded for different room types, should clearly show how rooms relate to one another. To create an impressive listing, use 3D Floor Plans. These plans show important details such as window sizes, wall colors, and possible furniture arrangements.
Top Tip 💡
A professional floor plan is an excellent marketing tool that you can use on various platforms and social media channels – or wherever you advertise the property.
It Helps With The Visualization Process
Floor plans give important information about a property and help potential buyers visualize how they might use the space.
Buyers use floor plans to quickly check whether the property meets their top needs and wishes. They may wonder: "Are the bedrooms located near each other?" "Where are the bathrooms?" "Will I be able to see into the living room from the kitchen?"
Some buyers might find it difficult to connect real estate photos and text to understand the answers to these types of questions. A floor plan builds a bridge between the pictures and the actual property.
Top Tip 💡
If the home you're selling has a less-than-stellar current layout, you can even provide floor plan options. Make it easy for prospects to see how wonderful the property is. For example; move a wall to expand the primary bedroom, add a larger window, or remove a wall to create more flow.
It Gets Buyers to Move in - Mentally
Visualization can help buyers connect emotionally with the property, making them see it as “their home.” They will be able to easily answer important questions such as: "Is the kitchen big enough for our antique dining table?" and "Does the master bedroom have enough space for our king-size bed?"
If potential buyers make calculations without guesswork, they can build up an emotional connection before visiting the property in person. This will be a huge advantage over listings without a floor plan.
It Saves Time by Finding Serious Buyers
Finding the right home takes time. Buyers often spend a lot of time looking at listings, checking prices, and going to viewings. For example, if they want a large south-facing balcony or a big dining room for a large table, visualizing will help. The buyer will easily be able to see if the property meets their needs.
A professional floor plan will not only help you avoid wasting time, it may even speed up your sales process. It helps filter out unqualified buyers, allowing the property to attract a more targeted group of visitors. This creates competition, making it more likely for a buyer to make an offer.
It can help you get a higher price
It can be hard to visualize how the property will look and feel from listing photos alone. A floor plan can give potential buyers a better understanding of the space, and they might appreciate the property's value more. That can, in turn, lead to a higher price being offered for the home.
Other Agents Aren't Using Floor Plans
In 2021, only 17% of property listings in the US included a floor plan. There isn't much data on why, but the most popular theory is that sellers don't think it's necessary. Another reason might be that agents aren't updated with the newest technology. They might think a floor plan is expensive or hard to make - but that couldn't be further from the truth. In fact, with software such as the RoomSketcher App, a floor plan can be drawn in minutes.
Still not convinced? Take a look at these statistics:
Buyers Love Floor Plans
- 64% of home buyers are interested in viewing floor plans (Zillow)
- Floor plans are clicked on 7.5 times more frequently than maps (realestate.com.au)
- A listing including a floor plan can reduce time on the market by 50% (mov8 Real Estate)
- 51% of buyers who found their home online found floor plans useful (National Association of Realtors)
- 1 in 5 buyers will ignore a listing if it does not include a floor plan (Rightmove)
- 1 in 10 buyers won’t even arrange a viewing if they don’t see a floor plan first (Rightmove)
Get Started
As you've seen, floor plans are essential for home sales, benefiting both buyers and sellers. Are you ready for professional 2D and 3D Floor Plans that are perfect for your real estate needs?
Start by drawing your floor plan with our app. You can also order professional, high-quality floor plans from us, which will be ready the next business day.
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